After receiving audience feedback last time for our ending and overall concept, we found it to be useful and decided to ask people what they like and think needs improvements in what we have achieved so far.
Here are the responses to the questions 'What went well?' and 'Even better if?'
After receiving this information we decided to get footage (a low angle close up/mid shot) of the male protagonist dropping a rock, to suggest how the female protagonist dies. We also repeated some of the opening shots at the end to remind the audience that she is now in spirit form and we also lengthened the shot of the protagonist walking into the guy at the end so it is more obvious what has happened.
During our music video showcase we had audience members fill out a form to say what they thought went well and what didn't work as well:
Here is a good example of an audience member critiquing our music video:
If I was to make improvements I would include more paramedic scenes to make the idea more obvious to the eye that the protagonist is dead and create a more dramatic scene as well as adding in a scene where the protagonist gets up and runs away. We attempted this however I feel it could have been more successful.